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The Spectrum of Entrepreneurship: From I to E

So this is a pictorial representation of something I’ve been trying to articulate for a while now.  That is, the spectrum of entrepreneurship.  On one hand, you’ve got the gold watcher – the person who worked in a ‘stable’ job for 30 years, and retired with the gold watch.  On the other side, you’ve got the wild, crazy, pie in the sky entrepreneur – he or she bears 100% of the financial risk of his or her enterprise.  Think Richard Branson.

So, I think the smart and newer way to go about entrepreneurship in this country is become an “intrapreneur” or bear some personal risk, but keep the day job as well.  At least, this is what I argue in my new book.  If I’m wrong, so be it.  But I think because there are people out there doing this and succeeding in doing both, I think we’re all on this arrow somewhere.  The question isn’t of one or the other anymore.  I think the more interesting question instead is – where are you on this spectrum, and how can you maximize your skills to bring back to yourself the best, optimal life for YOU?  That’s the most important question relative to the American Dream, methinks.

Entrepreneurial spectrum

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