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100% Authentically Y-O-U

I LOVE this time of year – because everyone on the planet talks predictions for the coming year – and as someone obsessed with tomorrow – this is right up my alley!

I’ve been doing a lot of reading this week (i.e. relaxing – a rare thing for me) before the spring semester, and one of the biggest trends or most frequent words I’m seeing relative to one’s career and life moving forward is this one:

authenticity.

Authenticity is apparently supposed to even now trump professionalism, according to Brazen Careerist.  I found this post on the “art” of authenticity.  Last night, I finished a book, The Wow Factor: The 33 Things You Must (and Must Not) Do to Guarantee Your Edge in Today’s Business World, where it actually suggested that ANYONE who wants to be a rock star professional should be blogging.

Wha…? Everyone?

Furthermore, the author suggested a few dos and don’ts, but if I read it right, it sounded as though she meant that wow level professionals should be sharing their authentic passions professionally online.

I will say that being authentic isn’t always easy.  In fact, it gets me in trouble sometimes…maybe even more often than not.  I usually label it as “fierce” when it falls into the realm of inequity v. justice and having the moxy to bring it to people’s attention–even if it isn’t popular.  However, I like the idea of authenticity.  If we all started keeping things real, I think our society wouldn’t be quite as jacked up as it is.  The counter argument to that of course is that people who are dangerous can also be authentic.

However, at the end of the day – we’re each and all here for a reason.  And I’m in the camp where I personally think you really can’t get to the WHY of why you’re here until you are truly honest with yourself.  That means being 100% you.  And as I tell my students, often, it is more important for them to know themselves better than anyone else.

If you’re already at 100% you, congrats!  Keep on chugging.  If you’re not?  Maybe that is something to consider for 2012…?  Not sure.  But I do know that I’m seeing that word in the ether of my own readings this week, and just wanted to share it with you.

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